
Tame the Whirlwind
SMART Goals
Most builders don’t have a “work ethic problem”—they have a clarity problem.
Production meetings, purchasing meetings, warranty meetings…
We gather, we talk, we review the same backlog or the same delays, but nothing truly moves.
Why?
Often times, because the goals are unclear, unassigned, or unrealistic.
Builders often work incredibly hard—just not always toward a defined, measurable outcome (other than a closing).
If that sounds familiar, you’re not alone—and it’s fixable.
I start off by reviewing your S.O.P to establish a benchmark, and assure that I can help, then we set up a calendar, we set goals, with a timeline, setting clear expectations for all.

Fractional Leadership
Many builders are struggling with rising costs, inconsistent processes, and operational roadblocks. At the same time, they often do not have access to the experienced leadership needed to overcome these challenges. Hiring a full-time executive is expensive, but you do not have to face it alone.
I'm offering to you more than twenty years of hands-on experience in homebuilding operations, purchasing, estimating, and software implementation, I can step in to solve problems, strengthen your processes, and build systems that are ready to scale.


